Why WhatsApp Business is Important for Businesses?
The users of WhatsApp are increasing day by day so that the platform is somewhat hard to ignore for small businesses. It is a notable fact that the number of WhatsApp users have already hit 2 billion barriers in early 2020, while Facebook currently claims 2.5 billion users as of Q4 2019.
It is said that about 65 billion messages are exchanged through WhatsApp per day, which is about 750,000 messages per second! The read and receipt indicators of WhatsApp encourage people to respond to users who are initiating the message and it offers a psychological advantage that is said to be having a positive impact on chat with businesses.
Reported by Tech Crunch, over 3 million users have already started using WhatsApp Business while the business app has over 10 million downloads on Google’s Play Store. Another important data which will be another reason for using WhatsApp Business is that the messages have a 99% open rate & 40%+ response rate.
Data related to the countries of using WhatsApp business shows that it is a leading app in Europe, Africa, and Latin America while it is a popular messaging app in 104 countries. India is the number one country that has got the largest reported number of WhatsApp as of 2019 whereas Brazil is the second biggest market for WhatsApp.
Considering all these favorable facts, small businesses have already started using WhatsApp as a potential digital marketing option. Since WhatsApp is continuously offering updates on its tools and options, it will be an ideal tool to consider for your business.
Are you considering the potential of WhatsApp for your business marketing efforts? If you are, then this post is for you – this week, Facebook has released a set of tips and videos on how to use the best of WhatsApp Business, which are available to all businesses since the beginning of last year.
4 ways to get started with the WhatsApp Business app
Communication with your customers can provide a foundation for long-lasting relationships. The free WhatsApp Business app offers small businesses an easy and effective way to engage your audience directly. Here are 4 tips to help you get started.fb.me/Connecting-With-Customers-Through-WhatsApp
Posted by Facebook for Business on Thursday, July 23, 2020
If you are looking for more details on using the WhatsApp Business app, you can learn about it in this Boost with Facebook training course.
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